Apple may lose the right to use the iPhone trademark in Brazil

0

brazil-iphone

Apple may be left without the right to use the trademark iPhone in Brazil , as the local manufacturer of digital technology – the company Gradiente – American corporation accused of copying its patented trademark. Thus, the plaintiff argues that the registered mark “iPhone” in 2000, so it has the exclusive right to use the brand in Brazil.

National Institute of Industrial Property of Brazil on Tuesday, February 5, must decide the case on the illegal use of the name  of Apple smartphone.

Note that at the end of last year, the Brazilian company has released its smartphone iPhone Neo One . Android-based device is equipped with a 3.7-inch display with a resolution of 320×480 pixels, a processor with a frequency of 700 MHz, 2 GB of flash memory, expandable, Bluetooth, 3G, dual cameras 5 and 0.3 megapixels, respectively, and support for two SIM-cards . Development Gradiente, valued at 599 reals (about 9 thousand), behind Apple’s iPhone in all characteristics.

According to analysts, Apple is trying to court, “win” the Brazilian market, in a similar situation for the second time. Last summer, the Cupertino company had to give the Chinese company Proview and pay $60 million for the rights to the trademark iPad.

Follow us on Twitter, subscribe to our Facebook Page, find us on LinkedIn, circle us on Google+