At a press conference in Cupertino, Apple unveiled its new range of products. Tim Cook as the leading event cited figures showing the popularity of “Apple ” devices , and then let the vice president Phil Schiller announce the new iPhone 5C.
Previously, Apple solved problems with the “affordable iPhone”, just continue to sell the older modifications at a reduced price after the presentation of new items . However, this time it’s different – the first time the company has released more affordable smartphone , called the iPhone 5C. In this case , according to the manufacturer , “C” means “Color” – Numbers . The devices have different color – not only white , blue, green , pink and yellow .
But the iPhone 5C got colored body not only because he designed more for the youth American and European audiences. The secret is in the fact that Apple is using the new items will be able to take on the conquest of the Chinese mobile phone market. Colorful, stylish and cheap – these are the key words that characterize the best-selling mobile phones in China . Only this time , it added one more word – “quality”, and he was assigned a major role in China’s strategy of Apple.
Inside the iPhone 5C, there are the same hardware as found on the iPhone 5. The device has kept four-inch screen . In addition, the performance of the device has remained close to the iPhone 5 – as its predecessor , the gadget is equipped with a dual-core processor A6, 1 GB of RAM and and a traditional set of communication modules , including LTE. As well as the main modification , budget version has two cameras : a study with a resolution of 8 megapixels and the front FaceTime HD. IPhone 5C will work with iOS 7. The price on the 16GB iPhone 5C on a two year contract will be $99 , 32 GB model will cost $199 and the colorized custom case to be sold for $29.