The gold Apple Watch Edition was one of the models that attracted the most attention during the official presentation of Apple Watch, not because it was made of gold, but because its price of $10,000 exceeded in all models, a price too high for a device technology that eventually you run out of date and users have to keep in the drawer since its functions have been limited technologically.
As we have seen the evolution of this model, after a few months of being available, regardless of the problems faced by Apple to sell precious metals in some countries, as in the case of Spain, the company did disappear from the Apple Online Store and hence physical stores.
This model made in gold was a very risky bet for the company, as we have seen bet it went pretty bad boys of Cupertino. But Apple is aware that there is a high-end sector “needs” exclusive watches. Once it has been proved golden pattern was not right, Apple has created a new exclusive model made in ceramics. This new model, as we read in the description of the Apple website.
Ceramics, contrary to what many users may think, offers a resistance four times higher than stainless steel, besides his shiny finish will not scratch or lose brightness over time. The steel Apple Watch also scratched but if you lose brightness over time, we can recover the shine polishing. The model aluminum model is the most delicate of all, because it is very easily scratched, making it at the wrong model if in our day to day usually spent outside the office.
The ceramic Apple Watch is currently only available in white and within the Series 2 range, so it is waterproof and GPS integrated. The price of the model with sporty strap 38 mm colored cloud is 1,469 euros, while the model with 42 mm rises to 1,519 euros with the same sport strap.