Aetna, a major health insurance provider is planning on supplying 50,000 Apple Watch to its employees, the company will subsidize the cost of an Apple Watch for both large companies and individual clients.. As reported by news agency Bloomberg, Aetna Inc. will offer discounts on the smart watch Apple Watch your customers and employees through an agreement that aims to increase sales smartwatch as they have been well below expectations.

Aetna provides services to some 23 million people in the US and is developing applications for Apple devices health. They will be available next year with the aim of helping people to have treatment, contact doctors, know the benefits of Aetna and pay using Apple Wallet, the companies said in a statement.

Aetna today announced a new initiative to revolutionize members’ consumer health experience by combining the power of iOS apps and the unmatched user experience of Appleproducts including Apple Watch, iPhone and iPad with Aetna’s analytics-based wellness and care management programs. Beginning this fall, Aetna will make Apple Watch available to select large employers and individual customers during open enrollment season, and Aetna will be the first major health care company to subsidize a significant portion of the Apple Watch cost, offering monthly payroll deductions to make covering the remaining cost easier.

In addition to the customer program, Aetna will provide Apple Watch at no cost to its own nearly 50,000 employees, who will participate in the company’s wellness reimbursement program, to encourage them to live more productive, healthy lives.

With support from Apple, Aetna is planning several iOS-exclusive health initiatives, starting with deeply integrated health apps for iPhone, iPad and Apple Watch that will significantly improve the ability of consumers to manage their health and increase healthy outcomes. The initial solutions under development are among the first health apps designed for multi-device use.

Apple Watch will be available free of charge to more than 50,000 employees of Aetna but its estimate for those who are not employed price is unknown. This could set a precedent if policyholders and employees get healthier lives, and other insurance companies in the United States decide to adopt the same strategy.

On the other hand, the apple company has sold only 1.6 million units Apple Watch from June to August compared with the more than 40 million iPhone sold in the same period. Apple has been expanding its efforts to sell its products to other companies in the past two years since iPhone sales started to decline. Currently there are agreements with International Business Machines Corp., SAP and Cisco Systems Inc

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