Apple TV has been waiting for an update – and also gets tonight at the event none. Instead, the manufacturer lowers the price of the small box drastically.

Apple TV: No update, but dramatic reduction in prices
Recently Apple TV cost $99 – with us according to non-binding price 99 euros. Two years ago it was even 109 euros. The street price of course was slightly lower.

Since the announcement today of a sensation is already: When the currently running Apple CEO Tim Cook announced event just: The price will be reduced from $99 to $69!  A clear announcement over the competition. Amazon Fire TV  costs $99, only Google TV stick Chromecast.

At that moment, so you should not buy Apple TV – but the earliest until the Apple Online Store with the new prices is back online …

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