Jony Ive Is Leaving Apple To start His Own Design Firm

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At home Apple is about to close a cycle of heavy ones, those that matter and that have above all marked the glorious history of the Jony Ive, Chief Design Officer, is indeed ready to leave Apple and start his own company!

After almost thirty years of service, the career of one of Apple’s most representative figures comes to an end, the key man behind many of Apple’s most important design choices. In an official statement, the company announces the imminent resignation of Jony Ive as an Apple employee, who will continue his relationship until the end of this year and then devote himself to an independent design company.

However, the Cupertino company has announced that it wants to collaborate with the new Ive company as its first customer, even if no further details are known for this future project and the ways in which Apple will continue to work with Jony Ive. The new company will see the light in 2020.

“After nearly 30 years and countless projects, I am most proud of the lasting work we have done to create a design team, process and culture at Apple that is without peer. Today it is stronger, more vibrant and more talented than at any point in Apple’s history,” said Ive. “The team will certainly thrive under the excellent leadership of Evans, Alan, and Jeff, who have been among my closest collaborators. I have the utmost confidence in my designer colleagues at Apple, who remain my closest friends, and I look forward to working with them for many years to come.”

Apple’s award-winning design team brings together creatives from around the world who represent multiple disciplines including user interface, industrial design, graphic and font design, touch and sound design.

In short, an era closes and the company is now called upon to trace a new path in front of itself, a path that will see Jony Ive still partly a protagonist even if far from the Cupertino headquarters.

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