Tim Cook, new CEO, “Apple will not change”


The brand new CEO of Apple, Tim Cook dinner  who changed Steve Jobs, has nowadays despatched an e mail to its quite a lot of staff to reassure them. One of the most phrases to understand that in his phrases is "Apple won’t exchange  . " A observation that’s imagined to reassure each the staff and we, shoppers of the logo.


On the team: I am delighted with the incredible opportunity to serve as CEO of the most innovative company in the world. Join Apple was the best decision I ever made, and this has been the privilege of a lifetime of working for Apple and Steve for over 13 years. I share Steve's optimism for bright future of Apple. Steve was a wonderful leader and mentor for me, as for all of our outstanding management team and employees. We really look forward to continuing supervision and inspiration of Steve as our Chief Executive Officer. I want you to be aware that Apple will not change. I cherish and praise the principles and values ​​unique to Apple. Steve has built a society and a culture that is unparalleled in the world and we will be faithful – it's in our DNA. We will continue to make the best products in the world that
delight our customers and our employees make enormously proud of what they do. 
I love Apple and I look forward to immerse myself in this new role. I found great inspiration from the tremendous support of the Board, management team, and many of you. I am convinced that our best years are still ahead of us and together we will continue to make Apple's magical it is. Tim


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